A seminar for future winners, Sept 19th in Stockholm

 

A seminar for future winners! 
The importance of awards – and how to win them, Sept 19th in Stockholm

Actors winning an Oscar on average get a pay increase with 81%*!

If you were the director of a multi-billion film project and could hire an Oscar actor at least you are not doing anything wrong…Well, many big retail buyers think the same.
So how do you do to win an ISPO Award, the Oscar of the Sport industry?

Awards recognize outstanding innovations, designs or performances. Even if you don’t win; important journalists, buyers and influences see, test and evaluate your product!
A strong referral can be the difference between making your product fly or die.

Event details:

Plan for Sept.19th 10.00-16.00 in Stockholm

Location: Downtown Camper by Scandic

Brunkebergstorg 9, SE-103 27, Stockholm, Sweden
Cost: 1495 SEK per person including documentation, breakfast buffet, lunch and coffee.
Sign up is open until the 25 spaces are reserved. Register by e-mail including your name and company to: ispo@huginbiz.com

SPEAKERS

Bernhard Heinz
Co-founder of Pascher+Heinz

One of the brains behind the Munich-based branding and communication agency with a strong focus on sports for more than 20 years. Pascher+Heinz has a long history with ISPO MUNICH, being responsible for the innovation platforms ISPO AWARD, ISPO BRANDNEW and ISPO TEXTRENDS. Bernhard will in his speech provide some behind-the-scene information on the awards, share his experience and give recommendations.
Stefan Ytterborn
Founder of POC 

Building on a long background as entrepreneur, promoter, and strategist within contemporary and industrial design and communication. Stefan founded POC in 2004. Committed to high-end product development from day one, POC at this point is one of the strongest brands within its markets, present in 45 countries worldwide and currently having 85 employees. Stefan will be talking about the journey with POC, its success story and their secret why they always end up as award winners.
Matthias Aßmann
Founder and owner of MANDEL 

With focus on PR and communication for brands within sports, outdoor and lifestyle. Mathias is one of the architects of the Scandinavian Outdoor Group. He is in charge of the Scandinavian Outdoor Award, the European Adventurer of the Year Award and introduced the Adventure Academy in Europe.
Originally from Germany, he lives with his Finnish wife and 2 daughters in Stockholm.Matthias will present award project examples and success cases of winning brands.

Martin Willners
Editor-in-chief Sportfack
Martin Willners is skateboarder for life and editor-in-chief for the Swedish sports trade magazine Sportfack. He has been in the jury for several awards both in Sweden and globally. As a jury member Martin always try to see the product from a retailer’s point of view. What will make this product or brand to get consumers to my store? What’s the selling potential. Is the product tested or is it still a prototype? What makes it different from everything else that is already out on the market?The tagline of Martin’s speech will be Don’t impress the jury – impress the retailers.
The importance of awards – and how to win them is a HuginBiz seminar and part of the ISPO ACADEMY program in Scandinavia. Full program about upcoming seminars will be presented in August.
Important ISPO award dates for you to keep in mind:
Photo of ISPO BRANDNEW Village at ISPO MUNICH 2017

ISPO AWARD

Application for ISPO AWARD 2018 will open mid-October 2017.

Photo of ISPO BRANDNEW Village at ISPO MUNICH 2017

ISPO BRANDNEW

Application for ISPO BRANDNEW 2018 will open in August 2017 to all new brands in the sports business founded in 2014 or later.

 

*Source: Academy award signaling and gender bias in Hollywood
Kevin Sweeney, Professor Takao Kato: Economics Honors Thesis
http://www.colgate.edu/portaldata/imagegallerywww/21c0d002-4098-4995-941f-9ae8013632ee/ImageGallery/2010/Sweeney%202010.pdf

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